Design Principles for Executives
11 min
Your audience is a C-suite exec with 30 seconds. Every design choice is a message.
The CLEAR Framework
- C — Context (what is this measuring?)
- L — Legend (what do colors mean?)
- E — Emphasis (what is the key number?)
- A — Annotation (call out the insight)
- R — Reference (show benchmarks/targets)
Annotated Revenue Trend (CLEAR applied)
⚡ Key Takeaways
- →Less is more
- →Every pixel earns its place
- →Lead with the insight, not the data